Indiana has easy-to-use interactive travel guide

Indiana, USA, has set up an easy-to-use, well-designed online, interactive travel guide.

Two maps are presented. A moveable window appears within a state map to the left, showing tourist regions by colour. You click on the category desired (attractions, campgrounds, festivals & events, information, lodging, outdoor recreation, restaurants and shopping) and coloured pins appear, both on the state map and on the more detailed map (windowed selection). A click on a pin and details are shown. A double click and even more details appear including contact information. Those coloured pins come in handy when you want to select two categories, to learn, for example, what campgrounds are close to outdoor recreation areas. This is an efficient guide, but should be more integral to the home page in my opinion.

Roger A. Brooks‘ Rule 7 “The Rule of Perpendicular Signs” tells us that ‘20/20 signage equals $$$. Getting around can get pretty difficult for tourists. Tell the visitor what you have (better than who you are) with clear, signage. The same goes for interactive travel guides. Coloured pins come in really handy.

This entry was posted on Wednesday 19 July 2006 at 12:01 am and is filed under BEFORE the visit. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.